Creative Advisor/Manager,
Dentsu/Cat's Paw, Tokyo

Yukio Nakayama graduated from Kyoto University with a major in biophysics. After 7 years at Dentsu, his team received their first Grand Prix in the radio category at an award show. Since then, his team has won 12 Grand Prix at both international and domestic awards.

Yukio has also been an experienced judge, and has fully enjoyed joining jury panels at Cannes, Clio, Cresta, AdFest (Jury President), AWARD, SpikesAsia, MENA Cristal Awards, AdStars, and the CUP among others, always gaining a lot from the whole experience. He has written three books on advertising creativity in Japanese with colleagues at Dentsu.

In 2006, Yukio returned to the academic field after 30 years, by becoming the only Asian in the inaugural class at the renowned Berlin School of Creative Leadership headed by Michael Conrad, the legendary ex-Global Chief Creative Officer of Leo Burnett. He wore two hats until he graduated with an MBA in 2008, as one of the top three attendees.

When he is not working, Yukio leads a happy, slow life in the suburbs of Tokyo, with his wife Sachiko who has been the best radio commercial writer/director in Japan, and with their two cats Uru and Daioh. He has started a small creative corner shop inside Dentsu, coined “Cat’s Paw”, to help his colleagues who need even a helping paw from a cat.