2018 Winners

PROMOTIONS & INCENTIVES


  • SILVER Winners
  • NORWAY
  • (Promotions & Incentives) - PROMOTIONS & INCENTIVES
  • Audi "Audi Sandbox - VR Experience"
  • Entrant: T/A POL AS, Oslo
  • Agency: POL
  • Chief Creative Officer(s): Petter Bryde, Thorbjørn Ruud
  • Copywriter(s): Petter Bryde
  • Art Director(s): Thorbjørn Ruud
  • Agency Producer(s): Emma Karlsson
  • Photographer(s): Jo Eken Torp
  • Production Company: Mediamonks
  • Director(s): Tom Rijpert
  • Post Production: Mediamonks
  • Music Company: Eric Thorell
  • Other(s):
    Account Director: Kjetil Botten Skogly
    Account Manager: Emma Karlsson
    Graphic Visualizer: Ole Jakob Bøe Skattum
    Client: Tommy Jensen
    Production: Anna Adamson, Thomas Söderlund, Bo Gustafsson, Johan Anstérus

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  • SWEDEN
  • (Promotions & Incentives) - PROMOTIONS & INCENTIVES
  • McDonald's "McCoins"
  • Entrant: NORD DDB, Stockholm
  • Agency: NORD DDB
  • Network: Omnicom
  • Chief Creative Officer(s): Andreas Dahlqvist
  • Creative Director(s): Fredrik Simonsson
  • Copywriter(s): Petter Dixelius
  • Art Director(s): Joel Ekstrand
  • Other(s):
    Account Director(s): Anna Lisspers, FactorJeanette Ytterman
    Account Director: Beata Mollberg Fagring
    Account Manager: Kristina Berg
    Strategy: Robin Erneström
    3D Graphic Designer: McDONALD’SFranchise, Patrik Hjelte

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  • UNITED STATES
  • (Brand Activation) - PROMOTIONS & INCENTIVES
  • Coca-Cola "Share a Coke 1,000 Name Celebration"
  • Entrant: Fitzgerald & Co, Atlanta
  • Agency: Fitzco//McCann
  • Network: McCann Worldgroup
  • Chief Creative Officer(s): Noel Cottrell
  • Executive Creative Director(s): John Mescall, Mitch Bennett, Wes Whitener
  • Creative Director(s): Bowen Mendelson, Michael Groenewald, Sherman Winfield, James Beikmohamadi
  • Copywriter(s): Marta Matias
  • Art Director(s): Robert Hajek, Alejandro Ortiz, Gabriel Sanchez
  • Agency Producer(s): Christine Sigety, David Berngartt
  • Music Company: Score A Score
  • Other(s):
    Songwriters: Sherman Winfield, James Beikmohamadi, Will Benham, Seth McWhorter, Erin Fillingim, Katie Mellor, Andrew Wernette, Max Schein, Matt Shoemake, Robert HajekKnowlton Bourne, Brittany Johnson,Troy Harris, David Berngartt, Courtney Saul, Bowen Mendelson, Mike Groenewald, Mitch Bennett, Wes Whitener, Alejandro Ortiz, Marta Matias, Gabriel Sanchez

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  • BRONZE Winners
  • FINLAND
  • (Promotions & Incentives) - PROMOTIONS & INCENTIVES
  • Unknown Soldier "The Unknown Platform"
  • Entrant: hasan & partners, Helsinki
  • Agency: hasan & partners
  • Executive Creative Director(s): Eka Ruola
  • Copywriter(s): Anu Niemonen
  • Production Company: Elokuvaosakeyhtiö Suomi 2017 Oy, Post Control
  • Director(s): Aku Louhimies
  • Cinematographer(s): Mika Orasmaa
  • Other(s):
    Client: Elokuvaosakeyhtiö Suomi 2017 Oy:
    Director/Producer: Aku Louhimies, director,
    Managing Partner: Miia Haavisto, producer, managing director
    Producer: Mikko Tenhunen, producer
    SF Studios:
    Marketing Manager: Jutta Hopp,
    hasan& partners:
    Account Manager: Jutta Casén
    Graphic designer: Jarkko Talonpoika
    Production AD: Juha-Pekka Kontulahti
    Producer: Marika Rönkkö,
    UI/UX Designer : Turo van Liere
    Community Manager(s): Vivian Nieminen, Noora Kirjavainen
    Editor: Benjamin Mercer
    Elokuvaosakeyhtiö Suomi 2017 Oy:
    Post Control: Jukka Kujala
    Arilyn:
    Otso Kähönen, Mats Havia, Eeva Jäntti, Toni Marttila
    Media Agency Voitto:
    Maija Sarpakunnas,Pirhonen Piipa,Outi Karppanen,Jenna Niskanen

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  • NORWAY
  • (Brand Activation) - PROMOTIONS & INCENTIVES
  • DNB Savings "Nothing™"
  • Entrant: TRY, Oslo
  • Agency: TRY
  • Copywriter(s): Lars Joachim Grimstad, Mads Krogh, Anette Finnanger, Camilla Bjørnhaug
  • Art Director(s): Egil Pay, Sebastian Rasch, Thea Iversen, Preben Moan
  • Agency Producer(s): Kristina Skogen
  • Production Company: Einar Film
  • Director(s): Thea Hvistendahl
  • Other(s):
    Account Director: Arne Eggen 

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  • UNITED STATES
  • (Promotions & Incentives) - PROMOTIONS & INCENTIVES
  • USPS "Operation Santa"
  • Entrant: MRM//McCann, New York
  • Agency: MRM//McCann New York
  • Network: McCann Worldgroup
  • Chief Creative Officer(s): Sung Chang
  • Creative Director(s): Tony Jones, Shawn Kelly, Daniel Carlsson
  • Copywriter(s): Petra Magno
  • Art Director(s): Jane Kim, Noelle Kirchmer
  • Illustrator(s): Colin Hesterly
  • Other(s):
    Associate Director Technology: Kobi Degraft-Johnson
    Tech Lead: Dave Maietta
    Senior Back End Developer: Svetlana Petrov
    Account Director: Romina D'Amico
    SVP/Group Account Director: Caspar Ouvaroff
    Director of Marketing Operations: Tony Wolk
    VP/List Acquisitions and Procurement: Eileen Kennedy
    Account Director: Rohanie Singh
    Associate Director UX: Spike McCue
    Senior UX Designer: Kate Neely
    Senior Strategist: Liz Medina
    Senior Project Manager: Craig Hildreth
    Senior Art Producer: Meredith Kramer
    Copywriter: Kelly Fine
    Associate Art Director(s): Asyia Fisher, Kate Rohrich, Nancy Zhu
    Art Director(s): Michael Mendoza, Alice Xiang
    Senior Copywriter: Antonio Fragoso
    Senior Art Director(s): Kevin Honegger, Kelsey Liggett
    Senior Design: Kayleigh DAuria
    Designer: Min Ju Yoon

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